Sport Management (B.S.)
Turn your passion for sports into a profession with UNF's top-ranked Sport Management program. Located in sports-rich Jacksonville, our program offers hands-on community-based learning and valuable industry experience. Through strong partnerships with professional, collegiate, and recreational sports organizations, students gain access to unparalleled opportunities for real-world training, networking, and professional growth. Guided by expert faculty, you'll build knowledge and skills to succeed in the fast-paced world of sport management.
Program at a Glance
- Degree: Bachelor of Science
- Credit Hours: 120
- Location: UNF Campus
- Application Deadline: Fall Term - April 1; Spring Term - Nov. 15; Summer Term - April 1
- Related Programs: Sport Management, Marketing (BS); Honors in the Major
Program Description
The Bachelor of Science in Sport Management is a 120-credit hour program designed to prepare students for dynamic careers in the fast-paced and ever-evolving sport industry. Reflecting the growing demand for skilled professionals in sport and recreation, this program provides a solid academic foundation in sport management principals, practices, and leadership. The program is accredited by the Commission on Sport Management Accreditation (COSMA), ensuring a high standard of academic quality and industry relevance.
Students engage in coursework that explores a wide range of topics relevant to the sport industry, including facility and event management, sport marketing, organizational behavior, and legal aspects of sport. All Sport Management majors are required to declare a minor. Students must consult an academic advisor to select a minor that complements their career goals. Available minors include: business management, marketing, leadership, community and sport tourism, fitness management, mass communications, or communication studies.
Program Details
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Course Catalog
Discover the courses designed to equip you with the skills and confidence to excel as a sport management professional. The course catalog details the essential coursework required for the Bachelor of Science in Sport Management, guiding your journey toward a successful career in the sports industry. -
Minors
All Sport Management majors are required to declare a minor as part of their degree program. Students must meet with an academic advisor to officially select and add one of the approved minors listed below.
Choose one of the following 12-credit hour minors:
- Business Management
- Marketing
- Leadership
- Community Sport & Tourism
- Fitness Management
Note: Students may also choose either the Mass Communication or Communication Studies minor, which each require 15 credit hours.
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Internship and Practicum
SCOEHS offers dynamic practicum and internship opportunities through its Sport Management Program, with access to premier sites in Jacksonville—a city known for its vibrant sports culture—and beyond. Discover more about internships and practicum here.
Program Highlights
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Accreditation and Public Disclosure
Accreditation and Public Disclosure
The sport management degree program at The ÃÛÌÒÓ°Ïñ (UNF) has received specialized accreditation through the Commission on Sport Management Accreditation (COSMA) located in Fort Collins, Colorado, USA. Our Bachelor of Science in Sport Management program is accredited by COSMA.The COSMA Accredited Sport Management program is reflective of the fast-paced and growing sports industry across the country. The program of study provides an academic foundation in sports management for application in a variety of sports settings. Of further significance is that students receive valuable employment training though practicum and internship experiences in chosen settings including: college recreation or athletic programs, community recreation agencies, sport organizations or business, sport facilities, and professional sports teams.
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Executive in Residence
The Executive in Residence (EIR) Program brings accomplished industry professionals to campus to share their expertise and insights with students. This unique initiative creates a vital connection between classroom learning and real-world experience, enriching the curriculum with practical knowledge and firsthand perspectives. Through the EIR Program, students gain access to role models, career mentorship, and guidance on work placement opportunities. By bridging the gap between academia and the professional field, the program plays a key role in preparing graduates to enter the workforce with confidence and a competitive edge.
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Partnerships
We take pride in our strong partnerships with a wide range of sport organizations. Below are just a few of the esteemed Jacksonville-area organizations we are honored to collaborate with:
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In The News
Students and Alumni In the News
Sport management students played vital role as volunteers at THE PLAYERS Championship
UNF alum helps drive partnerships at THE PLAYERS Championship
UNF's Silverfield Coaching Symposium focuses on high school coaching and athletic leadership
UNF Sport Management Club gains elite industry experience at Super Bowl LX
Career Outlook
Graduates with a Bachelors of Science in Sport Management are well-prepared for a wide range of careers in both professional and amateur athletics, recreation, and sports business. Many go on to work in areas such as team operations, event and facility management, marketing and promotions, or athlete representation. Others pursue roles with sport leagues, college athletic departments, fitness organizations, and community recreation programs. With a versatile skill set and hands-on experience, our graduates are equipped to lead and innovate in the ever-changing world of sports.
Admission Requirements
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Freshman
Ready to apply to UNF? Learn more about Freshman Admissions Requirements. -
Transfer
Ready to apply to UNF? Learn more about Transfer Admissions Requirements. -
International
Ready to apply to UNF? Learn more about International Admissions Requirements.
Program Contacts
Dr. Kristi Sweeney
Associate Professor, Department Chair
Marilyn Heth
Academic Advisor
Jade Yuen
Associate Director of Outreach, Recruitment and Retention
Resources
Explore the Sport Management Club, the Sport Data Analytics Lab, and the North American Society for Sport Management - valuable resources designed to support your growth and success throughout your educational journey.
Sport IMPACT JAX
Sport IMPACT JAX is a collaborative, cross-disciplinary research initiative designed to amplify the power of sport by connecting communities with research-driven insights. Sport IMPACT JAX offers UNF students hands-on, high-impact learning experiences in public opinion data collection and analysis, survey design and methodology, strategic sport communication, and professional reporting with stakeholder presentations.